How Do You Get Pr Boxes From Makeup Companies

Susan is an internet marketing professional who regularly writes on Medium and is the author of two SEO books on Amazon.

Learn how to get beauty PR packages with this in-depth guide! — Learn how to get dazzler PR packages with this in-depth guide!

Are You a Beauty Blogger?

If you have a dazzler web log or Instagram page and an active number of followers who regularly like your posts or share them online, and so you're definitely going to have a chance of getting gratis products from companies to review. Companies love to send gratuitous makeup to bloggers or Instagrammers, because their followers are actively purchasing any products that influencers annunciate on their blog.

In this guide, you're going to learn:

What dazzler companies look for in a weblog.
How to create compelling reviews that'll impress beauty companies.
How to all-time contact a dazzler visitor for PR packages.
What to do to maintain a relationship with the company.

And so by the end of this guide, you're going to take a great understanding of how to get free samples and products from beauty companies, as well as the follow-up process and the thank-y'all electronic mail you should ship afterward in lodge to develop a working relationship with the company.

Companies beloved to develop working relationships with influencers, because if your posts help them sell more products, then it's a win-win for anybody. I'thousand also going to provide a variety of extra tips to help you get ahead and stand out from other bloggers.

You ready to brainstorm? I know I am!

The Meaning of PR Packaging

A brand's public relations (PR) packages are curated assortments of products sent to content creators without a contract or monetary incentive. The recipient makes a post to their social media audience while using the product, thus increasing brand's awareness as a result of the organic engagement.

Make sure to always publish consistently, if you can!

1. Evaluate Your Blog/Instagram Page

Before you contact any companies, you lot need to brand sure that your blog or Instagram folio has a strong online presence and an active number of followers, equally well every bit high quality content.

If your blog lacks in content, companies mightn't be satisfied with the quality of the reviews y'all provide, or it shows that you lot don't have an active post-obit on your blog as of yet, and that your blog is still developing and in its outset phase.

Here are some things to make certain:

Does Your Blog Have at Least Thirty Blog Posts?

The more content your blog has, the more people will somewhen subscribe to your weblog; that's just the laws of the web coming into play correct there. Companies will want a link to your blog, and y'all can be certain they'll be actively checking to see if you post regularly.

Some people wonder how often they should postal service, and my greatest advice is that you lot should mail service at to the lowest degree once every three weeks if your review is a "roundup" mode piece (where you review more than 3 makeup items, for instance) and at to the lowest degree once every two weeks if your posts are shorter in length.

Now of course, you lot should tailor your publishing schedule to your own life and twenty-four hours-to-twenty-four hour period living. Of form, if you notice little time to write during the week, then tailor your publishing schedule co-ordinate to that, and then you can publish one blog post a calendar month if you similar.

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ii. Brand Sure Your Reviews Are Engaging

If your makeup reviews are engaging, incorporate plenty of photos, before and after photos, fifty-fifty videos or Instagram clips, then that shows you lot're producing relevant, high-quality content and that you're showcasing the companies' products in the best mode possible.

Add Plenty of Close-Up Shots

You can stand out by adding captions to your products' photos, polls in your blog posts, and a diversity of other multimedia content.

You can highlight your thoughts with a text overlay on an image or graphic.

Brand Certain to Highlight Cardinal Quotes

Highlight key parts of your review and make those stand out also in the grade of blog-quotes, etc., These provide the TL;DR (or the short summary) of what you thought of the makeup or cosmetics in general.

You can too highlight your thoughts in the form of web log graphics.

A tool I particularly like is Canva. It helps y'all design blog graphics, social media graphics, and more, all with a few simple clicks. All the weblog graphics I create for my articles are made using Canva, and they help add together visual stimuli to my blog posts, and I can also create beautiful annotated diagrams and more. Add a few of these graphics to your web log posts, and companies will definitely know you lot're an influencer to attain out to!

A bold title graphic makes your blog look stunning. — A bold championship graphic makes your web log look stunning.

Create Title Graphics

A title graphic or thumbnail graphic is the photograph you meet on social media before you click on the link to the beauty review; if you're blogging on WordPress, this is equivalent to the "Featured Image" you lot include in your weblog posts.

You can make your blog expect stunning with reviews that includes some of these title graphics. You lot'll come across an example higher up, which was fabricated with Canva, a free tool online graphic tool.

This is an example of a great close-up shot after using eye makeup. — This is an example of a great close-upward shot after using eye makeup.

Photo by Haley Rivera on Unsplash

three. Add Lite Filters to Your Images

While you should be as honest as possible with your photography (and not overly saturate your images, for example), yous tin can even so add some gentle filter effects to your images in case your smartphone's photography quality isn't depicting the makeup in the way that you desire.

In that location are plenty of online tools out in that location to add filter effects, including Flashback, a retro image filtering tool (great if yous want to prove vintage, glamourous pics of you lot with the company's makeup on).

Next, it's time to contact the company. You demand to ship them an email detailing:

What Your Blog Is All Most

Provide them with a general overview on what your web log is most and the kind of posts you lot create or makeup you like to write nearly. Exercise you provide makeup tutorials? Video reviews? Text reviews? If you're blog posts are very in-depth and contain a lot of imagery, let them know about that. Sell your blog to them, so that they know that you're an influencer to piece of work with.

Also, give them some general statistics on how many readers your blog has or how many followers your Instagram page has. Once they get a general thought, they can evaluate whether your weblog will be ane to work with in the time to come.

Provide some links to your best reviews, too, and so that they can chop-chop see what your blogging skill and reviewing skill is like. To compile some of your latest social media content and blog posts, y'all can utilise tools such as Carrd or Linktree, which allow you to setup a quick online folio which links to your blog, Instagram and other online profiles you take. At that place are several alternatives, and I've written an article on some alternatives to Linktree. By creating a quick one-page website, you lot're establishing an online presence beyond social media and makeup companies love to encounter that!

How Oftentimes You Publish

Permit them know that you publish consistently, and how long you've been writing for, so that they know yous're a competitive and dedicated blogger.

Any Personal Feel You Have With Their Products

If you're a peachy fan of their products, then yous should let them know about that! I wrote a whole article detailing exactly how to write to companies for free products in exchange for some positive, true words about their products, and you tin can do the same hither, only y'all're giving them a season of what your reviewing skill is like.

If yous've never used any of their products before, then I wouldn't recommend you follow this part, since you demand to stay truthful to your words. Still, if you heard nigh them from a friend and are curious to endeavor their products and potentially review them, then you can mention that here.

What Products You'd Like to Review

This is the fun part of the email or letter of the alphabet! Here, y'all get to detail exactly what you'd similar to review. Now this completely depends on the company, just some companies only want to ship out the products that they would like to get reviewed, so they mightn't send the exact product y'all'd like to review. Try and go along your email open-ended, then that if they don't desire to send that lipstick or that eyeshadow, that they can send you whatever they would similar reviewed, and that you'd dear to review information technology, etc.,

Hither, information technology would be a good place to mention what your plough-around times are like. If you're going to write the review within two weeks of receiving the product, that would be a fantastic bonus, since information technology shows dedication.

A Link to Your Blog/Instagram Page/Linktree

Somewhere in the email, yous need to place a clear link to your web log or Instagram page. Preferably, innovate it at the offset somewhere by hyperlinking your blog'south name as you introduce information technology in the beginning, so you can add a link to your weblog or Instagram page at the footer of your email, just after your salutation and sign off. This is usually the first place visitor representatives get to look for a link to your blog. If you have a Linktree (or online website/one-page site) business relationship, make certain to include that likewise, as it'll assistance give makeup companies a ameliorate feel for your latest blog posts and social media content.

5. Follow Up With a Thank-You lot Email

Once you are sent makeup, and have reviewed it, it's absolutely crucial that yous transport a link of your review or Instagram post to the company and make sure to thank them for sending yous products to review too. By contacting them again, yous're helping to found a working relationship with this company and they may send you lot products in the future likewise!

They'll exist able to read your review, even annotate on it, or say thanks, and of class, this means you'll develop a working relationship with the company. In the future, they might call up of you and send you more products to review. Of grade, if they're particularly impressed by your review, they could potentially add yous to their influencers list, so that whenever they create new products, they might ask you to review them.

Be courteous and thankful in your email, make the link to your review clear and brand sure it's easily establish, and you'll be well on your way to developing a working human relationship with the company.

Top Tips


Imagery	Reviewing	Social Media
Provide excellent photos of makeup and the cosmetics you review, including closeups, and whatever before/after photos	What were the pros and cons of the production?	Make sure to share the mail service to all your social media channels.
Try including 5+ images per review	Be every bit detailed as yous tin can.	Try posting some Instagram stories for added buzz.
Make great graphics with Canva	Add together every bit much description as y'all tin can about the product, such as what information technology's made of, how information technology impacted you, and whether yous'd incorporate it into your makeup schedule.	Create social media graphics with Canva to promote your review to your followers.

Thanks for Reading!

If you have any questions, brand certain to contact me past emailing me (y'all'll come across my email above) or comment down below. Thanks for reading!

Community Poll

This content is accurate and true to the all-time of the writer's knowledge and is not meant to substitute for formal and individualized communication from a qualified professional.

Arwa Tanveer on July 27, 2020:

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Rebecca bentley on June 12, 2020:

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Yasmin on January 22, 2020:

I took all the information on board. Every bit im just starting out.Im a fully qualified beautician.With an centre for makeup! whether it exist big and bold or more than natural elegant.Im artistic with good skills , also im very honest when it comes to reviewing.. which is almost important i would exist most grateful for some pr packages to review either makeup/ skin products /pilus products.

nmanton on January 09, 2020:

I thoroughly enjoyed the advice and tips. I have recently started doing lives on facebook and intend to starting time doing lives on IG. I would greatly appreciate the opportunity to be considered for a PR listing surrounding the latest in make-upwards and skin care!! Thank you so much for your time and look forward to hearing from yous soon!!

brenda0331 on December 17, 2019:

Give thanks your for your assist I am starting my Instagram account and love all your recommendations. I would love to start receiving PR thank yous over again.

saniya on December 02, 2019:

Hello

im saniya here looking for some PR Packages to start a dazzler blog it wll be gald for me if you help me with gttng the cosmatic products to start upward my blog

give thanks u

Molebogeng Kgathole on November 25, 2019:

I am a Dazzler,Cosmetics and Personal Intendance Content Creator on Instagram and i would love to get products so that i can review them on my Instagram please put me in your PR list

Anaya dupas on November 24, 2019:

I am a YouTuber and I have a a beauty channel

Morenol on November 18, 2019:

Great data I would love to exist added to you PR list

Sarah okodede from Germany on September 25, 2019:

am a youtuber and Instagram marketing and I besides make a product review on my YouTube channel! Product similar Makeup skincare and pilus! I will be glad if I can get a PR packet to review

McKenzie Wheeler on July 29, 2019:

exercise u get pr from visitor's

Peggy Duran on May 29, 2019:

This information was and so helpful would love to be on pr list

corina on March 26, 2019:

Im so thankful i ran into this detailed information i was at a freeze because i was unsure where to go next or better yet where to even start. But i think i know what i have to do now, i only have to go at it and first posting more instagram videos and youtube videos. Thanks again!

Samantha on Feb 23, 2019:

Amazingly knowledgeable information!!

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YOLANDA VALLADAREZ on Feb 05, 2019:

I would love to be added to the PR list so I tin can endeavour different products.

Jacqueline on Baronial 12, 2018:

Hello I am trying out my new blog and I am already on pinterest I am looking for free makeup samples to my friends and coworkers giving event parties as well

Elayne from Rocky Mountains on June 26, 2018:

I have several articles about dazzler - I should start a blog and just brand it about beauty and put them all together. Groovy suggetions.

Vaanikanda on June 26, 2018:

These products are looking very prissy.pls tell how i become complimentary these products samples.

Source: https://bellatory.com/fashion-industry/How-To-Get-PR-Packages-For-Your-Beauty-Blog-The-Ultimate-Guide

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